SEO & Content Strategy
12-month engagement combining technical SEO, editorial calendar, and competitor gap analysis. Organic became the #1 acquisition channel within 8 months.
Most agencies see channels in isolation. Most consultants see strategy in snapshots. ASTRO sees the connected system — patterns most miss because they only show up across time.
The brands that win aren't the ones that do the most — they're the ones who see the most clearly. That requires a different kind of thinking.
SEO data informs paid strategy. Paid data informs content. Content informs brand. We read the full signal — not channel by channel, but as one connected system.
Most agencies optimise for the next 30 days. ASTRO builds with the next 12 months in mind. Compounding results only happen when strategy has a time axis.
We model what's coming — competitor movement, algorithm shifts, audience migration — and position your brand ahead of it.
Nine disciplines, all connected by the same strategic intelligence.
Each engagement builds on the last. Metrics first.
12-month engagement combining technical SEO, editorial calendar, and competitor gap analysis. Organic became the #1 acquisition channel within 8 months.
Full Google and Meta audit, audience restructure, and landing page CRO sprint. ROAS tripled in 90 days while cost-per-acquisition fell 44%.
Account-based LinkedIn strategy targeting specifiers and architects across SEA.
Meta creative testing + email lifecycle rebuild reduced new-customer acquisition cost by over half.
Brand authority content programme delivering compounding inbound growth across 6 markets.
Anonymised at client request — the pattern is always the same: senior thinking, connected channels, results that compound.
[PLACEHOLDER — replace with a real client quote.] We had three agencies before ASTRO. This was the first time someone connected our paid, SEO, and email into one story instead of three separate dashboards.
[PLACEHOLDER — replace with a real client quote.] The person who pitched us is the person who does the work. After years of junior account managers, that difference showed up in the results within the first quarter.
[PLACEHOLDER — replace with a real client quote.] Month one felt steady. By month five the compounding was undeniable — organic became our biggest channel and our CAC kept falling.
Four phases. The value compounds with each cycle — most clients see the clearest returns in months 4–6, not month one.
Cross-channel review. We map what's working, what's broken, and what the data says about where you actually are.
Connected strategy across all active channels. One north-star metric. One 12-month view. Prioritised by impact-to-effort.
Senior practitioner hands-on execution. The person who wrote the strategy runs the work.
Monthly pattern review, not just reporting. We look for signals across channels that tell us what to change, amplify, or drop.
"We find the patterns others miss — across your channels, your competitors, and your customers' behaviour. They're always there. Most agencies just aren't looking in the right places at the same time."
Recurring structures we find in high-performing marketing systems. They show up in every sector, every channel, every stage of growth.
SEO, email, and organic social compound — each month builds on the last. Paid media doesn't. Most brands over-invest in the depreciating asset and under-invest in the appreciating one.
Most brands with a "traffic problem" actually have a conversion problem. The traffic is there — it's leaking at the landing page, the email flow, or the follow-up sequence.
Last-click attribution systematically under-values top-of-funnel. Brands that fix their measurement model consistently find they've been underinvesting in their most efficient channels.
Bid patterns, content calendars, and promotional timing are all visible in the data — 12 months in advance. Brands that move first consistently outperform reactive competitors.
12+ years across paid media, SEO, content, and brand. Started in London, built campaigns across Asia, the Middle East, and Europe. Now based in Bangkok with a global client base that spans four continents.
Founded ASTRO after seeing the same pattern repeat: talented marketers trapped inside structures that prevented connected thinking. Agency silos, junior-heavy teams, and reporting cycles that looked backward. ASTRO is the answer to that problem.
The work is built on one conviction — marketing done at the intersection of channels, data, and time always outperforms marketing done in lanes.
Built around your stage and your goal. No lock-in. No junior teams.
No lock-in contracts·Senior practitioners only·Bangkok-based, globally active